Yes we are still here! Stay well everyone! x 


Shopping cart is empty!





Shopping cart is empty.


We want to help you understand your skin, so that you know what’s going on with it, what to put on it, and how to care for it. Sciency stuff that answers so many of your skin questions, written in a clear and simple way. Penned by our founder, Ee Ting Ng.

The Making of A Moisturiser

7 April, 2018

The Making of A Moisturiser

Moisturisation is achieved through humectants and emollients.

Thus, they play a big role in how well moisturisers perform.

Types of humectants and emollients

Humectants attracts water; emollients reduce water loss. The figure below illustrates some examples.

How do we pick which (and how much) to use from so many choices? For humectants, it mostly comes down to compatibility with other ingredients in the formula, but emollient selection requires more consideration.

A balancing act

Oily skin is naturally high in sebum, so don't need much more oil in their products. Dry skin lacks oil, thus benefits from a good amount of emollient.

Besides skin type, other conditions (e.g acne or dermatitis) also need to be deliberated. This ensures that the moisturiser hydrates sufficiently without exacerbating blemishes or causing reactivity.

Other factors affecting moisturising efficiency

In addition to the moisturiser itself, external factors also affect skin's water content.

  • Humidity
  • Low air humidity (e.g. climatic or heater/air-conditioning) encourages moisture evaporation from skin.

  • Skin barrier integrity
  • Someone with compromised barrier (e.g. eczema or over-exfoliated) experiences water loss easily.

The All-in-One

As you can see, no single best moisturiser exists, as the appropriately balanced oils and humectants is highly skin specific.

This is why custom formulating your moisturiser is so powerful. Your advanced face moisturiser ensures that you'll be adequately hydrated, without contributing to congestion or breakouts. Other than getting the moisturising ingredients right, we also include all necessary actives at appropriate amounts to address all your other skin concerns. This makes it a super all-in-one product that treats and moisturises at the same time.

Thanks for coming along for part of the formulating process!